253 | Was the pandemic a chance for fundraising to make some necessary changes?
My conversation with Alex today raises the question of whether the pandemic was a jumping off opportunity for those who have for stuck on a burning platform for far too long. Throughout the pandemic I have heard several of my guests similarly insist that the pandemic forced critically important changes that were easy to avoid until a crisis of this magnitude came along. Alex explained that for some organizations, the pandemic was an opportunity to demonstrate bravery, increase their tolerance for risk, and persuade key decision makers to do the same.
These are the types of insights that Alex and the research team found in between the lines of the latest Charity Benchmark’s report. The findings are essential reading for anyone who wants to understand the effects of the pandemic on the charitable sector and in particularly for those who are in the UK. As Alex shared with me, the pandemic has had a significant impact on long-term thinking and will no doubt accelerate change that was for some organizations long overdue.
As always, we are grateful to our friends at CueBack for sponsoring the Fundraising Talent Podcast. If you’d like to learn more about hosting the Responsive Fundraising Roadshow in your community, email me at jason@responsivefundraising.com
Reminder, you can download Responsive’s latest edition of Carefully & Critically here.