233 | Should fundraising be more aware of the faith traditions that inform giving decisions?
My conversation with Stephen today reiterates much of what we spoke about in the last episode: a qualitative turn in fudnraising pratices in our post-pandemic world. For Stephen, much like myself, experiences in fundraising have always been interpreted through the lens of our faith traditions. Our faiths have afforded us a framework for reconciling a donor’s decisions if they don’t quite go in the direction we’d like them to or if we find it necessary to walk away from an opportunity that’s hard to pass up. I was reminded that it’s often our faith traditions that help us eliminate the angst we may have towards those who have more affluence than we believe they should.
Stephen also pointed out that much of the research at Notre Dame and at other institutions has shown that the value of generosity, often the driving force behind our fundraising efforts, originates in faith-based communities; and these are the places where we find direction for our giving decisions.
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